Master in Fashion Management
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Master in Fashion Management

Edition: 11th

Language: English

Duration: 11 months

Start Date: January 18th 2021

Schedule: Full time

Credits: 90*

Biada 11; 08012 Barcelona, España

Price: Find out more about our payment options and special conditions.

Admission Requirements

To enter the validation process, all candidates should submit the following documentation: 2 years of professional experience after the completion of university studies; Motivation Letter in English and CV in English specifying languages level and computer skills and Intermediate level of English, corresponding to a paper TOEFL 550 or IELTS 6,5.

In case you don’t have any qualification, it will be necessary to assess your level through an in-person or Skype interview

Introduction

The Master in Fashion Management teaches experts all about innovation in the world of fashion including project management, strategy planning and the basic principles of business management.

This course provides the theoretical and practical know-how to overcome today’s fashion market challenges and efficiently manage the full cycle – from the product’s conceptualisation all the way to the shelf and into the customer’s shopping bag. As well as talks, conferences and workshops, the course includes two trips to cities around Europe such as Florence or Paris, ending with a final personal research project.

Fashion is a complex system and clothing is just a part of it. In this context, the role of a fashion manager is to identify the target’s needs and turn them into opportunities bearing in mind production, distribution, branding, marketing, communication and service.

Objectives

 -Enable Fashion Design, Marketing, Product and Business Management professionals to overcome disciplinary boundaries in order to grow into key drivers of organizational success.

– Develop students’ understanding of the complete ecosystem behind fashion business, to make them capable to face the actual fashion market challenges, adding value to their previously acquired professional knowledge and skills.

– Help Fashion designers, communicators, managers & marketing professionals interested in Fashion, become Fashion managers, Fashion managers become fashion leaders, and Fashion leaders become organization leaders of the future.

– Develop into leaders capable of combining creativity, managerial skills and entrepreneurial mindsets within the constraints of Fashion Business realities.

– Make future Fashion managers understand the power of developing strategies, creating brands, and delivering products and services successfully centred in the consumer.

– Provide students with Fashion and Business Management tools that will enable them to become powerful key contributors in the Value Creation Chain.

– Develop proficiency in using the tools provided. Students will be able to identify appropriate use of these tools to balance academic and practical knowledge, efficiency in communication and ability to evaluate necessary trade-offs when faced with real business challenges.

– Expand the students’ roles and capabilities in working with innovation teams.

– Encourage critical thinking to allow students to be active citizens of our global society.

Methodology

Fashion Management is taught by a faculty body of practitioners from Fashion & Business, through the analysis of case studies and the execution of real-industry projects commissioned either by multinational companies competing in the global economy, or local companies competing in the international markets. All the contents, methodologies and tools are taught from the specificity of the fashion industry. This approach facilitates the training in decisionmaking, placing the students in a real context for innovation and experimentation.

With the aim of giving a broad and complete preparation to develop their professional careers in the fashion market, students are trained in different and complementary fields. 

Following the learning-by-doing methodology, students are constantly developing projects in teams.The Fashion Management Master students are hosted in a dedicated classroom, a space that it’s transformed in an innovation design studio where students experiment with new tools an  knowledge, with the guidance of the faculty. Small groups of students in the class facilitate the application of this hand-on methodology. 

With the aim of creating synergies between future professionals, some transversal activities will be held for exchanging knowledge with students of different programs is part of IED philosophy. 

Personal Research Project

The Personal Research Project is the single most important piece of written work that students undertake during their RSP Research Study Program. PRP is the culmination Master and should demonstrate that the student has acquired skills, knowledge and analytical capabilities.

The project is an original piece of research involving primary data collection which aim is to undertake an individual work that meets the requirements outlined in these guidelines in order to achieve a passing grade.

Internship

After finishing classes and presenting the two real industries projects, students have the opportunity to implement and prove all the knowledge acquired and skills developed in a three months internship.

In the same period students are working on their PRP so that they can choose to focus their investigation on a personal project or to connect it with the internship.

Field trips

To give students a wider understanding of market state-of-the-art, 2 field trips are scheduled in the course curriculum, one to Milano and the other to Paris. 

With the guidance of professors and coordination, students will explore different markets and professional contexts in Europe.

Field trips take students for 4 days to European Fashion Capitals to exchange knowledge in different environments. After this days devoted to academic activities, students have the opportunity to discover the city by their own.

Student Profile

The master recognizes and welcomes students from a range of backgrounds: graduates in disciplines of business areas, commercial, marketing and communication, fashion design and mass distribution; or professionals in the eld of business management, the retail or fashion industry in general, and theoretical elds, interested in implementing and leading innovative projects in the context of the fashion market.

Job Opportunities

Students who take this Master will add value to their professional experience integrating multidisciplinary teams or independently innovative undertaking their own business; they can develop their career in the areas of project management and strategy in companies related to the fashion area and retail.

COMPANIES

Companies that have collaborated with the master: Alsolete, Bcn Brand, Desigual, Just4u,  Loewe,  Lupo,  Malas Meninas,  Mango,  Mit Mat Mama,  Moving Mood, Páez, Pepperline,  Nudie Jeans,  Skunkfunk,  Tuum,  Tous, etc.

COORDINATION

TERESA BUHIGAS

Degree in Business Administration with an MBA from ESADE business school. Since 1990 she has been involved in strategic consulting projects for various areas of the fashion industry with private companies and public associations. Ms Buhigas has been a member of the ESADE Marketing and Management Department education committee.

Since 1998, as a founding member of FACTO Estrategia, she has continued to work with the professional sector as a strategic consultant, as well as cooperating with IED Barcelona on various educational projects.

Credits

The educational planning for all IED Master courses is aligned with the criteria established by the European Higher Education Area (EHEA). The IED Master program has adopted a credit structure that follows the European Credit Transfer System (ECTS). The IED Master is a private degree.

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