Summer Course in Social Media Management

Collection: COLOUR ME IN | Fashion

Collection: COLOUR ME IN

Request Information

Summer Course in Social Media Management

Edition: 8th

Language: Spanish

Duration: 4 weeks

Start Date: July 1st 2019

Schedule: Monday to Friday 1-25th of July from 16.40h to 21.40h / 26th of July from 9.30h to 14.30h

Credits: 10*

Biada 11; 08012 Barcelona, España

Price: 3.100€ (Enrolment fee 1.000€ + tuition fee 2.100€).
Find out more about our payment options and special conditions.


Today, not many people is not on Facebook, Twitter or Linkedin. However, a few know how to leverage social media to get the most out of their business or personal marketing strategy. Keep in mind that one of the essential issues to launch a project today is a proper online communication. For this reason, the goal of the Summer course in Social Media Management is to provide students with the necessary tools to position themselves in an appropriate manner in the new market. It is not enough with the corporate website as such, the image of the company is built from an studied interaction between the corporate site and the company profiles in different social networks.

Summer Course in Social Media Management


The course objectives are to provide the necessary tools for a person with a creative project to submit to the digital world in a coherent and powerful way. Know how to approach the contents of the message and find the best strategy to position the brand in different social networks. Measure and monitor what is being said about the company and the project on social networks.

Generate the necessary participation mechanisms to respond adequately to any complaints from users and encourage, amplify and spread the positive opinion of those user segments that are more fans of our brand. Knowing the basics of the Internet and the social web, the new business models in the digital age. Learn to use in a professional way all social media platforms: LinkedIn, Facebook, YouTube, Twitter, Instagram, Pinterest, etc., develop a social media plan of the business project itself and position the brand in social networks using the latest 2.0 trends.


The course is approached from two sides: a general and theoretical one, which will discuss the basics of the Internet and the social web, in order for students to understand the power of Web 2.0 in the branding, the economy and society; and a much more practical one which show the potential of social networks (RRSS) as marketing and communication tools.

A proposed exercise is the realization of a social media plan or the possibility of being supervised properly for doing properly the introduction of the own brand on social networks.


Student Profile

Aimed at freelancers who want to acquire the tools and strategies needed to position their own brand and / or web project. Graduates in marketing, communication or PR, and anyone who wishes to explore the profession and want to know all the secrets of managing online communities in a creative and innovative way.


José Miguel Serra Huelin

Linkedin José Miguel Serra Huelin


Other Related Courses

Postgraduate in Event Design and Management
More Info +

Related News

Designing through CERN the future of humankind
More Info +
Conversations between women & design at TEDxBarcelona Women
More Info +
IED teachers get prizes at the Red Dot Awards and ADI FAD Awards 2018
More Info +

Yes*I accept the "legal notice" and"privacy policy".

I want to receive information about scholarships, courses, promotions and exclusive events for me

Responsible: Istituto Europeo Di Design, S.L B-80813959

Purpose: The information collected on the website will only be used for the following purposes:

This is the basic purpose of the form

- This is the purpose that appears when brands that accept the legal conditions

- This is the purpose that appears when brands that accept to receive commercial information

Type of information we collect (Legitimization):

- Identifying data

- Academic and professional data

This information is necessary to carry out the purposes described in the previous section, otherwise we can not inform you, or process your registration or academic record.

Recipients of your data:

We inform you that your personal information access certain entities according to law regulations that require us to communicate your personal information.

Also, after your express consent, we would cede your data to entities that belong to the group to which Istituto Europeo di Design, SL belongs, and to those that may be of interest once the commercial relationship with you has been established, and may be consulted by assignees at the Istituto Europeo headquarters di Design, SL, with the sole purpose of informing you of our offers and services.


If you wish you have the right to access, rectify, cancel and oppose those treatments you do not want, for this you must send a letter to the address above or to the email address:, attaching a photocopy of your DNI or NIE and indicating in the subject Data Protection.

If you need more information you can consult it here

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.