Duration: 4 years
Start Date: September 2021
Credits: 240 ECTS
Price: From 13.900 € per year. Contact us for payment facilities and special conditions.
The Graphic Design specialisation is equivalent to a University degree (240 ECTS).
The course, taught in English, equips Visual Designers with the necessary tools to devise, programme and create visual communications that have an impact on the user, in both online and offline formats. Through the combination of image and text, students will be able to carry out brand, advertising and editorial design, as well as design web interfaces and signage, among others.
This Undergraduate Degree in Design provides comprehensive training in the creative processes of research, interpretation, idealisation and production, with the aim of communicating, provoking reactions in target audiences and finding innovative solutions for a product, brand or space.
The project culture acts as the common thread that brings together the didactic approach, based on experiential learning through commissions from real companies.
The first year of this degree is focused on acquiring basic concepts of design, culture and project methods. Students learn to dare to create and communicate.
As from the second year, the necessary technological and project managing tools are explored, to communicate simple and effective visual messages through the development of the own creativity and interdisciplinary methodological processes. Students concentrate on acquiring knowledge on Adobe Photoshop, Adobe Illustrator, Adobe After Effect, Apple Final Cut, etc. Also, some elements are emphasised, such as typography in an editorial context, narrative language in audiovisual pieces and motion graphics.
In the third year students develop contact with companies and also more technical and complex projects, with prototypes and real costs implied, in addition to designs for corporate identity, packaging, signage, posters, etc.
During the fourth year students take a compulsory internship in a company and each one chooses a professional profile. Creative management acquires a great relevance through project management and the capacity of implementing the knowledge acquired in the previous years. In the end, the Degree Final Project (TFE) is developed in collaboration with real companies.
The methodology is based on “learning by doing” and fosters interdisciplinarity between the areas of design, fashion, and management for creative industries through workshops and common projects. and yearly projects, as well as the opportunity to work in an interdisciplinary manner on the thesis project. The program provides a structured core curriculum, providing incremental learning goals to the students throughout the four years, leading to the thesis or degree final project for real companies.
– Graphic designer
– Visual communicator, art director
– Branding specialist, corporate image, editorial, packaging, signage, posters, computer graphics, web pages, motion graphics
IED VISUAL COMMUNICATION alumni work at:
Vasava, Bassat Ogilvy, Shackleton Barcelona, H Magazine, Hangar Design Group, Metropolitan Magazine, Martin-Tissera-Lambert, Outline Studio, Zuluz.tv, Peragon, Common Sense, relajaelcoco, Hoet&Hoet, Umbria Jazz, Steer Davies Gleave, Stop Stealing My Look, Sarai Jacobs, Inoxcrom, Phranck, Little Buddha, etc.
Companies that have collaborated with the area: Alba Synchrotron, Ajuntament de Barcelona, Brands&Roses (Yorokobu), CCCB, CERN, ESADE, Essentialist, Everis, Fundació Pasqual Maragall, Gin NUT, La Fábrica-Madrid, Ling, Mercats de Barcelona, Oxfam-Intermón, Red Bull, UPC, Sónar.
Ricardo’s career is dedicated to art direction, design and photography. He works as a consultant for various groups, agencies and production companies including National Geographic, El País, RBA, La Caixa, Planeta, Grupo Godó, Grupo Z, BBVA, Le Cool, Fundación Miró, Loewe, Vocento, Matador, RACC, Foment del Treball, Vueling, Hearst, Ara and Edipress.
His work has earned him awards by the Society of Publication Designers, the Society for News Design and, for three years in a row, the Type Directors Club. He has co-authored all three editions of the Barcelona Design Guide for Gustavo Gil.
Ricardo is a lecturer on the Undergraduate Course in Graphic Design, where he teaches students about Publishing Projects.
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